Jim Keays (born 9 September 1946, Glasgow, Scotland – died 13 June 2014, Adelaide, South Australia, Australia) was a Scottish-born Australian musician who fronted rock band The Master's Apprentices as singer-songwriter, guitarist and harmonica-player from 1965 to 1972, and subsequently had a solo career.

His family migrated to Australia in 1951. During his time with Masters Apprentices, he also wrote for the teen newspaper, Go-Set, as its Adelaide correspondent in 1970 and its London correspondent in 1973. In 2000, he formed Cotton Keays & Morris along with Darryl Cotton and Russell Morris, which toured Australia regularly, their stage show featuring the hits of each member and their previous groups.